YOUR MONEY PLAYBOOK
Unlock Your
Financial
Potential
with
Your Money
Playbook
by
Brandon
Copeland
Most personal-finance stories are look-at-me-I'm-a-zillionaire narratives. The rest are joyless, eat-your-vegetables tributes to frugality. But Brandon has written that rare book about building wealth that's fun to read, approachable and just immediately dang useful. If you're the kind of person who gets a little overwhelmed thinking about managing your money, buy this book. On almost every page, Brandon tells stories about his own history with money, so it feels like talking to someone you wish you had met a long time ago.
GLENN KELMAN
Founder & CEO Redfin
Brandon's heart is truly set on uplifting others, a trait that shines through in everything he does. 'Your Money Playbook' is a testament to his spirit and his desire to enrich the lives around him. Through mastering the game of money and building his family's wealth, he has now turned to share those invaluable lessons with the world. The book makes financial strategies easy to understand and use for yourself. Brandon isn't just teaching you how to save; he's showing you how to win!
MIKEY TAYLOR
Commune Capital Founder, Fmr. Professional Skateboarder, Thousand Oaks City Council Member, Media Personality
A VISION WITHOUT ACTION IS MERELY A DREAM
"If you’re on a mission to become financially free, then this experience is going to have to be more than just reading a book for you."
Brandon Copeland has always been different. His determination to succeed and create the life he wanted launched him from Baltimore to the University of Pennsylvania and then to the NFL. Over his ten-year playing career, he saved and invested the majority of his earnings, created other business opportunities, and motivated his teammates as the locker room’s money professor. He returned to the same Ivy League classrooms midway through his football career to launch his Life 101 financial education platform, reaching thousands of students in-person and online.
Now, in this guide, Copeland breaks down his life-changing course into four digestible quarters:
- The Art of Hustle—optimizing opportunities and generating multiple streams of income.
- The Power of Growth—demystifying investing and making money work for you.
- The Commitment to Smart Spending—saving on major expenses and reducing everyday costs.
- The Promise of Legacy—unpacking dreaded topics like insurance, wills, and estate planning.
Your Money Playbook is a bold, practical, and action-oriented blend of candid introspection and strategy to help readers confront their financial insecurities and commit to building new, game-changing mindsets and practices. This accessible and inspirational guide puts the playbook for creating the life you’ve always imagined right in the palm of your hands.
"I want to show you how you can leverage your greatest asset—you—to make smart money moves, reduce the stress that comes with financial challenges, solidify your future, grow your wealth, and create the life of your dreams."
KEEP GOING,
KEEP GROWING
Take your Financial Education to the next level. Take Cope's widely-popular Life 101 course from the comfort of your home.
I keep coming back to what I learned from Cope! I'm happy to say that in one year, I've knocked out 50% of my student loan debt. The finish line is closer than I thought!
MAYA DORSEY
University of Pennsylvania, '20
This was the first time I felt I could really apply what I was learning to my life. It sparked my interest in a few subjects, and led me to ideas I had never considered before.
CANDACE RICE
University of Pennsylvania, '22
When you think about finance, you think math, numbers, and statistics. But the way that Professor Cope phrases and clarified everything makes it so accessible!
SCOTT DOHERTY
Life 101 eCourse, '21
I keep coming back to what I learned from Cope! I'm happy to say that in one year, I've knocked out 50% of my student loan debt. The finish line is closer than I thought!
MAYA DORSEY
University of Pennsylvania, '20
This was the first time I felt I could really apply what I was learning to my life. It sparked my interest in a few subjects, and led me to ideas I had never considered before.
CANDACE RICE
University of Pennsylvania, '22
